The most fierce and fascinating tech battle going on in China right now is for US$300 smartphones. Despite the low price tag, these phones have grand ambitions and big muscles – enough for them tosteal sales away from Samsung, HTC, and even the iPhone.
While that’s good news for consumers, it’s a tall order for phone-makers to make a phone for that little money which still feels ‘premium’. US$300 is the new high-end for many in China; shoppers have big demands of these phones.
China’s Meizu was arguably the first to build a credible phone in this niche, way back in 2011. But it failed to take off in the same way as Xiaomi’s did later in the same year. For the new Meizu MX4, which ships to consumers today in mainland China and September 22 in Hong Kong, Meizu has dropped the price to give itself a better shot against the Xiaomi Mi4 and new rivals like the One Plus One. (Read ourXiaomi Mi4 review here; the OnePlus One review is here).
Discover the Latest Cool Gadgets and Top Wholesale Electronics from China. Daily updates about new smart gadgets, useful tech guides.
Source: site chinois
No comments:
Post a Comment